© 2019 by Claudia Graf

About me

After more than 10 years experiences in marketing and advertising, in start ups, agencies, in international corporations and as a founder of a creative collective, I work account director and brand consultant. 

I started my career as a strategy consultant in a renowned marketing strategy firm, before I worked for around 8 years in various management positions in the media sector. 

At Axel Springer, Europes biggest publishing house, I gained extensive experience in various communication disciplines as well as comprehensive knowledge of corporate management. 

Subsequently I took over the management of the marketing department of the BILD Group and later of Glossybox, a Rocket Internet venture back then, as well as the management of the consultancy in the digital agency KKLD, based in Berlin and New York.

 

After that, I decided to become self-employed. I focus on client services, digital content campaigns and new business. 

 

What I do

Account Direction | Client Services

I help agencies and clients to get things done and I am really good at this. When it comes to leading projects and account management teams, a marketing campaign or a website (re)launch, I am in.

I create presentations, handle partners, build client relationships, coordinate the production process and keep an eye on the budget or do financial plans.  

In the process, I advise clients in the development of campaigns and social media as well as branding, brand and communication strategies. If I have a team on board to work with and individual careers to push, even better.

New Business | Brand Strategy 

Building a new brand and developing a communication or a product strategy are things I am passionate about since I started my career as a strategy consultant.

 

I rethink existing processes, define strategies, organize and moderate workshops, coordinate collaborations between brands, people and companies. 

 

I have built a broad network of people and brands to learn from and to work with. 

You can find some selected projects I have successfully implemented in the last few years ​here
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hello@claudigraf.com  |  +49 174 654 7499